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      Rebecca Minkoff Wants YOU To Dictate Her Fashion Week Show Looks

      Posted by Maxine Eggenberger on Saturday, September 6, 2014 Under: #iNEEDTHAT
      Rebecca Minkoff, the high-end and digi-savvy designer, is using the power of Instagram to edit the runway looks in her upcoming NYFW show. For real...

      Rebecca Minkoff Backstage Shot AW14

      Rebecca Minkoff aims to let fans 'have a hand in creating what her new collection will be' with this enterprise

      Rex Features

      Rebecca Minkoff is no stranger to working a new digi-craze in with her scheduled show at New York Fashion Week, but we did not see this bold techni-move coming. 

      Last season, the 33-year-old designer gave her fans a glimpse at what really goes on behind the scenes at a fashion house by streaming content through video app Keek, and the season previous she became the first designer ever to engage her audience through images she shared on Snapchat.

      This year, however, she's reverting back to good old Instagram to do something that would give most designers heart palpitations; she's giving her Instagram followers the chance to choose the looks that will make her final NYFW show edit. 

      The previously unheard of move might sound drastic but it's insatiably clever. While it goes without saying the the vast majority of her fans won't be in attendance at her Mercedes-Benz Fashion Week show, this unique venture allows them to get involved with the preparation process like never before. 

      On September 2nd, Rebecca will post images of two looks styled from her spring/summer 2015 collection - which is due to be shown the following Friday - and invite her followers to vote on their favourite look (we're guessing via the powerful medium of the 'like').

      What happens to the look that falls short you ask? It's gone. Dunzo. Completely cut from the show. Ouch...

      You might wonder why she's throwing all of that hard work away just like that. Well, the reason is pretty great. They've done it solely so that the brand's fans can 'have a hand in creating what her new collection will be.' Talk about audience participation.

      The power is officially in your hands. Be sure to check out Rebecca Minkoff's Instagram on the 2nd of September to cast your vote. After all, this might be our only opportunity to dictate the contents of a Fashion Week show, and we're definitely not going to pass up on the chance... 


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      @girlcollection Girl Collection 2580 S Highland Dr Las Vegas, NV  89109

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      Welcome to the all new "GIRL COLLECTION". We are an upscale, Gentleman's Club offering a great opportunity for talented dancers (both local and out of state) to dance for what is set to be the hottest Gentlemen's Club in all of Las Vegas! If you are a talented and energetic, exotic dancer looking to earn top dollar in a professional, luxurious and fun environment, then "GIRL COLLECTION"  is where you need to be. EXOTIC DANCERS from all over the world are welcome to contact us at: GCISHIRING@GMAIL.COM to inquire about dancer positions in our Gentleman's Club "GIRL COLLECTION”. Please include your best and most recent FULL BODY photos and HEADSHOT along with a resume of your experience and or why you should be chosen to work in our super exclusive club. Please be sure all photos ONLY include yourself as we are very exclusive and bare the right to be selective. YOU MUST BE AT LEAST 21 TO APPLY. "GIRL COLLECTION” is a Premier, Three Tiered Ultra Gentleman's Club who’s music choice is up to trend and we prefer to work with dependable, professional and committed entertainers that are flexible in genre’s they can perform at maximum to. IMPORTANT: Once we have received your inquiries at GCISHIRING@GMAIL.COM and have established potential candidates via official face to face interview process at: GIRL COLLECTION 2580 S. HIGHLAND DR. LAS VEGAS, NV 89109 "GIRL COLLECTION” will then provide you with an official application/referral form to proceed fulfilling the following state mandated requirements established by LVMPD as stated below prior to gaining willful employment by our company: Dancer requirements: • S.C.O.P.E. (LVMPD) - S.C.O.P.E: No more than 1 week old* • Business License - To Obtain: Grant Sawyer Building 555 E Washington Ave. Suite 1300 Las Vegas, NV • Sheriffs Card (LVMPD) - To Obtain: Will Need 2 forms of ID Drivers license (State ID) & Social Security Card Along with Application/Referral Form Provided to you by “Girl Collection” Video Credit: @NEWWAVEUSA

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